Apple executives Kate Bergeron and Evan Buyze recently defended Apple’s RAM offerings during an interview, stating that 8GB of memory is more than suitable for most computing tasks.
Even ardent Apple fans will be the first to tell you that the company has forever been stingy when it comes to entry-level storage and RAM configurations. As a recent example, many were dismayed, though not surprised, when they saw the specs on Apple ’s brand new M3 13-inch MacBook Air announced just last month. The base-level 13-inch MacBook Air ships with 8GB of Unified Memory. And as you'd expect, users who want 16GB of memory need to fork over an additional $200.
Not too long ago, Apple marketing executive Bob Borchers emphatically made this point during a YouTube interview with Lin Yi: Comparing our memory to other system’s memory actually isn’t equivalent. Because of the fact that we have such an efficient use of memory, and we use memory compression. We also have a unified memory architecture. Actually 8GB on an M3 MacBook Pro is probably analogous to 16GB on other systems. We just happen to use it much more efficiently.
Apple RAM Macbook Air Memory Computing Tasks
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