Apple announced it will offer a new ad-free subscription gaming service called Apple Arcade, which lets users access more than 100 games exclusive or new to Apple
CEO Tim Cook and a roster of big-name celebrities, including Steven Spielberg and Oprah Winfrey, announced the company's much-anticipated entrance into the crowded video-streaming market at a press event Monday afternoon inside the underground Steve Jobs theater at its Cupertino, California, headquarters. The company is producing its own lineup of films and TV shows that will be available via an updated version of the company's TV app on Apple devices.
Universal, another media titan, is debuting its streaming service next year.These companies have the resources to bring in subscribers, as well as vast built-in vast content libraries. Apple, on the other hand, has the technical know-how and access to a massive audience of 1.4 billion people using its devices.Apple TV ChannelsPeter Stern, vice president of Services at Apple Inc., speaks during a company product launch event at the Steve Jobs Theater at Apple Park on March 25, 2019.
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