Ana de Armas fans know—and may change—the law, baby
A California judge has ruled in favor of the stans, ruling that movie trailers qualify as “commercial speech” and are subject to the California False Adverting Law and Unfair Competition Law. So, when Universal teased de Armas’ role ininitial trailers—only to remove all of her scenes later—they duped the viewers who rented the film on the pretense she had a significant role and would not have purchased the film otherwise.
qualify as “commercial speech.” While there may be some artistic merit to trailers, their main objective is to entice prospective viewers by showcasing the film’s stars and major plot points.“Universal is correct that trailers involve some creativity and editorial discretion, but this creativity does not outweigh the commercial nature of a trailer,” U.S. District Judge Stephen Wilson wrote on the ruling.
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