A new study says that soon after calories were posted on fast-food menus, people cut back a little bit on what they ordered. But it didn't last.
Past research has suggested calorie counts lead to modest or no changes, and Wednesday's study suggests that also seems to be the case in the South, where obesity rates tend to be higher. Still, the authors say more research is needed to understand the effects of the practice, especially over the long run and in other settings, like sit-down restaurants.
The findings were based on sales data from 104 fast-food locations over three years. The owner provided the information but did not allow researchers to identify the chains. And they said people may have made changes the study didn't capture, such as requesting no mayo or cheese, or deciding to stop going to the restaurant. The initial average drop in calories was driven by people buying fewer items rather than switching to lower-calorie options, the study found.
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