With consumer preferences for holistic, organic, and sustainable skincare products on the rise, these four female-founded and led companies are working to create quality all-natural, eco-friendly products.
– such as the oxybenzones contained in many sunscreen products , as well as parabens and microplastics – can be harmful to the environment. Here are four female-founded and led companies working to make skincare more holistic, organic and sustainable.In addition to running FarmHouse Fresh, Shannon McLinden also grows the product ingredients on herShannon McLinden is the founder and president of the organic, natural skincare brand FarmHouse Fresh.
Finally, building company headquarters on a ranch and farm animal sanctuary has “brought a whole other level of contentment to me and my team,” McLinden says. Naturally, they face challenging moments running their business. But having a purpose of creating earth-friendly products and saving neglected animals “keeps us all positive, optimistic, happy, healthy and enjoying our life’s work.”
As a parent of a Gen Zer, Haljun felt an obligation to use her expertise to have a positive impact and create change in an industry that isn't listening. “My life purpose is to choose optimism, lead with kindness and bring joy to others,” she says. “Kinship is about self-care. It’s not trying to fix you, but rather to support you.”
To aspiring entrepreneurs, Powell says, “Successful people put their own wellness first. If you can figure out how to nourish yourself in mind, body and spirit along the journey, it will be not only be more enjoyable but you can help others fill their cup. Also, put these words up on your mirror:. They help tremendously on days when your doubts creep in or things feel too hard to overcome.
“It is great to work with family,” Santiago says. “The harder I work, the more rewards I can see for me and my family. Also, being a black woman who is in control of her own destiny gives me pride. I’m all about positive vibes, meditating and manifesting. Lulu’s Holistics reflects that. We are all about healing ourselves and the earth through natural, chemical-free products.”
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